Microsoft's recent game showcases have notably included PlayStation 5 alongside Xbox, PC, and Game Pass, marking a shift in their multiplatform strategy. This contrasts with their June 2024 showcase, where PS5 announcements were handled separately, and titles like Dragon Age: The Veilguard, Diablo 4: Vessel of Hatred, and Assassin's Creed Shadows omitted PS5 from their initial reveals.

Conversely, Sony and Nintendo's showcases continue to focus primarily on their own platforms, even for multiplatform titles. Recent State of Play showcases, for example, featured games like Monster Hunter Wilds, Shinobi: Art of Vengeance, Metal Gear Solid Delta: Snake Eater, and Onimusha: Way of the Sword without mentioning Xbox or other platforms. This highlights Sony's continued emphasis on its console ecosystem.

Xbox head Phil Spencer clarified this change in strategy, emphasizing transparency and the desire to reach a wider audience. He acknowledged logistical challenges in the June 2024 showcase, but stated the current approach aims to clearly communicate where games will be available. While acknowledging platform differences, Spencer prioritizes game accessibility, believing that more players translates to stronger games.
This suggests future Xbox showcases will likely feature PS5 and potentially Nintendo Switch 2 logos alongside Xbox for multiplatform titles. This could include games like Gears of War: E-Day, Fable, Perfect Dark, State of Decay 3, and the next Call of Duty title. However, it's unlikely Sony and Nintendo will reciprocate this approach.