Call of Duty's Teenage Mutant Ninja Turtles crossover is sparking outrage among players due to its exorbitant cost. Unlocking all the themed items could cost players upwards of $90 in COD Points, prompting calls for Activision to make Black Ops 6 free-to-play.
Activision's Black Ops 6 Season 02 Reloaded update, released February 20th, introduced the crossover featuring individual premium bundles for each Turtle (Leonardo, Donatello, Michelangelo, and Raphael). Each bundle is anticipated to cost 2,400 COD Points ($19.99), totaling $80 for the complete set.
The Leonardo Tracer Pack, priced at 2,400 COD Points or $19.99. Image credit: Activision Publishing.Adding to the cost, a premium event pass for 1,100 COD Points ($10) is required to obtain Splinter, a key cosmetic item. The free track offers less desirable cosmetics.
The community criticizes the lack of gameplay-altering content within the crossover, arguing that the purely cosmetic items are easily ignorable. However, the high cost, particularly the second premium event pass following the Squid Game crossover, fuels concerns about Black Ops 6's monetization strategy mirroring free-to-play titles like Fortnite.
The Turtles event pass marks only the second premium event pass in Call of Duty history. Image credit: Activision Publishing.Reddit users express their frustration, with one stating, "Activision casually glossing over the fact that they want you to pay $80+ if you want the 4 Turtles, plus another $10+ if you want the TMNT event pass rewards…DESPICABLE!" Others predict the implementation of seasonal premium event passes.
Black Ops 6's monetization model already includes a base battle pass ($9.99), a premium BlackCell option ($29.99), and a continuous stream of purchasable cosmetics. The addition of premium event passes, on top of the initial game cost, is considered excessive by many.
"So they expect the playerbase to buy the game itself, buy the battle pass/black cell and now this? Too much," commented another player. The suggestion to transition Black Ops 6 multiplayer to a free-to-play model gains traction due to the increasing similarity to other free-to-play games.
Despite the criticism, Activision's aggressive monetization strategy continues, fueled by Black Ops 6's record-breaking launch and sales figures. The financial success justifies the approach for Activision and Microsoft, who acquired the company for $69 billion. However, the disparity between the monetization of the $70 Black Ops 6 and the free-to-play Warzone remains a point of contention for many players.